Top of the Funnel Evolution: Finding Fraud, Embracing AI & Winning Quality Candidates
The Top of the Funnel Is Changing — Fast
AI, remote work, and exploding application volume have fundamentally reshaped hiring. Talent teams are now balancing speed, fairness, compliance, and fraud prevention, all at once.
In this webinar, leaders across talent, legal, and recruiting operations unpack what’s really happening at the top of the funnel and what teams must do to adapt without losing trust or quality.
Watch the full conversation below.
What This Webinar Covers
Why job postings are being pulled after 24 hours — and why that’s a problem
How AI is changing candidate behavior (for better and worse)
The growing reality of fake candidates, stolen identities, and AI-generated resumes
Legal and compliance safeguards in AI-driven hiring
Why “human-in-the-loop” is critical for responsible hiring
Key Takeaways for Talent & Recruiting Leaders
High inbound volume is a signal — not noise. The real challenge is identifying real, qualified humans without overwhelming recruiters or shutting candidates out.
Fraud spans a wide spectrum, including:
Inflated or AI-generated resumes
Fake or stolen identities
Over-employment without disclosure
Coordinated attacks targeting remote roles
For many companies, especially hiring remotely, fraud already affects a significant portion of inbound applicants.
The risk isn’t using AI — it’s using opaque, ungoverned AI. At the same time, AI excels at detecting patterns and inconsistencies that humans can’t catch at scale.
Responsible AI requires:
Clear disclosure
Informed candidate consent
Auditability
A human decision-maker
There is no “vendor shield.” Discrimination, ADA issues, or compliance failures ultimately remain the employer’s responsibility.
When implemented correctly, AI can:
Reduce application black holes
Speed up candidate communication
Help qualified candidates stand out
Trust and transparency matter as much as detection.
No system can replace context, judgment, and accountability. The most effective hiring models layer AI + verification + trained recruiters.
Leading teams are already:
Verifying identity earlier in the funnel
Training recruiters and hiring managers on fraud signals
Treating inbound applicants as a long-term talent asset
Investing in change management, not just tools
What feels “advanced” today will be table stakes within the next year.
About Attesto
Attesto helps companies identify fraudulent and misrepresented candidates at the very top of the funnel — without adding friction for real applicants.
As AI accelerates application volume and sophistication, Attesto enables hiring teams to fucus on real, gualified humans while reducing security and complaince risk, as well as deleivering a transparent candidate experience.
